Area Operations Manager (Baltics)

Apex Alliance is a hotel development and management group, headquartered in Vilnius, operating across Europe. Our group develops, repositions, and operates hotels under leading international brands including Hilton, Radisson and Marriott International. We collaborate with teams in our managed properties, forge lasting partnerships with investors and property owners to create and operate successful hotel projects. As of 2026, Apex Alliance operates 16 hotels across 6 European countries with many more properties in the pipeline. With a courageous team, thriving properties, and a growing number of successful projects, we invite you to join us in shaping the future of hospitality and building business success together.

As Area Operations Manager, you are the operational partner to the General Managers of our mid-scale hotels in the Baltics region. You are the person GMs call when something needs solving, and the person who makes sure that what is agreed at group level actually lands on the ground — consistently, in every property, in every market.

You report to the Group Director of Operations and work as the connective tissue between the group office and the hotels: translating portfolio strategy into execution, and carrying hotel-level reality back up so decisions are made on facts, not assumptions.

What you will do:

Operational partnership:

• Act as the day-to-day operational counterpart for an assigned group of 3–4★ hotels;
• Follow up on operational issues raised at property level through to resolution;
• Provide hands-on support to GMs and their teams — on site, not only on calls.

Standards, SOPs and brand compliance:

• Drive consistent application of operating standards and frameworks across your portfolio;
• Identify gaps in SOP implementation and support the rollout of new standards and audits;
• Implement brand compliance requirements locally (Hilton, Marriott and others) and follow up on audit findings to closure.

Performance and cost:

• Monitor operational KPIs across your hotels, flag deviations early and support corrective action;
• Work through budget and cost analysis at property level, at a level of detail that stands up in an owner conversation.

People:

• Support the onboarding of new General Managers and their integration into the portfolio;
• Deliver operational training to hotel teams where needed.

Pre-opening:

• Support pre-opening workstreams for 3–4★ projects as delegated by the Group Director of Operations.

Cross-functional liaison:

• Route hotel-level issues to the right central function (HR, IT, Finance, Commercial) and keep them moving.

What we expect:

• Minimum 5 years in a General Manager, Hotel Manager or equivalent role leading multidisciplinary teams;
• Proven ability to operate across several properties and geographies at once, and to adapt to different market conditions and property cultures;
• Fluency in reading a P&L and holding a credible cost conversation with a GM;
• A solutions-oriented mindset — you arrive with options, not only with problems;
• Willingness to travel regularly across the portfolio;
• Fluent English; additional languages of our markets are an advantage;

Nice to have:

• Experience within an international branded environment (Hilton, Marriott, IHG or similar), including brand standards and audit processes;
• Multi-country or third-party management company experience;
• Pre-opening exposure.

What we offer:

• A unique opportunity to shape the growth of one of the fastest-growing hotel management and hotel development companies in the region;
• Exposure to internationally recognised Hilton, Marriott and Radisson brands;
• An international working environment with business travel across our European portfolio;
• Employee discounts across Marriott, Hilton and Radisson hotels worldwide;
• Comprehensive private health care insurance;
• Access to a wide range of online learning and development programme;
• Exclusive employee discounts and offers through our partner net.