TestHiring
Require a Software Sales & Marketing Executive in Nairobi, Kenya
Nairobi National Capital Area, KEOn-siteContractFull-time
Posted Sep 24, 2026
- Identify and approach potential customers and businesses.
- Conduct professional software presentations and live product demonstrations.
- Clearly explain software features, benefits, and business value to customers.
- Generate leads through field marketing, calls, referrals, social media, and networking.
- Follow up with prospects and convert qualified leads into sales.
- Understand customer requirements and recommend the appropriate software solution.
- Prepare quotations and coordinate with the technical team where necessary.
- Maintain proper records of leads, follow-ups, demonstrations, and sales activities.
- Work towards assigned monthly sales and marketing targets.
Requirements
- Strong communication and presentation skills.
- Confidence in approaching and speaking with business owners and decision-makers.
- Good understanding of computers and software.
- Ability to learn software products quickly and demonstrate them professionally.
- Strong sales, negotiation, and customer-handling skills.
- Self-driven and comfortable working with targets.
- Previous experience in software sales, IT sales, POS/ERP sales, digital marketing, or B2B sales will be an added advantage.
Role snapshot
Job type
Full-time
Required skills
Lead generation (field marketing, referrals, cold calls, networking, social media)Software product demonstrationsSales presentations and product value communicationCustomer needs assessment and requirements gatheringQuotation preparation and pricing coordinationSales negotiationCustomer relationship management and follow-upSales record keeping and CRM usageB2B sales and business development (approaching business owners/decision-makers)Technical coordination / liaison with technical teamsIT literacy and general software knowledgeTarget-driven self-management and achievement of sales targets
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