Business Development Executive – Uliza Events Kenya & International

About Uliza Events

Uliza Events is an events solutions company providing wristbands, event identification products, logistics support, and related event solutions to clients in Kenya and international markets.

We are looking for a Business Development Executive – Kenya & International to drive business growth by identifying new opportunities, developing strategic partnerships, acquiring clients, and expanding our presence across both local and international markets.

Key Responsibilities

• Develop and execute business development strategies for Kenya and international markets.
  
• Identify and pursue new clients, business opportunities, partnerships, and revenue streams.
  
• Build and maintain strong relationships with corporate clients, event organizers, agencies, distributors, and other potential partners.
  
• Generate and qualify leads through research, networking, referrals, calls, email, social media, and other channels.
  
• Develop strategic partnerships that create sustainable business opportunities in Kenya and international markets.
  
• Conduct sales presentations, meetings, product demonstrations, and business negotiations.
  
• Prepare proposals, quotations, and commercial presentations for prospective clients.
  
• Follow up consistently on leads, quotations, proposals, and opportunities through to conversion.
  
• Manage and maintain an active sales pipeline using the company's CRM.
  
• Research international markets and identify potential distributors, agents, event companies, agencies, and corporate clients.
  
• Monitor market trends, competitor activities, customer needs, and emerging opportunities in target markets.
  
• Work closely with the Operations, Customer Experience, Logistics, Design, and Accounts teams to ensure successful execution of client orders.
  
• Maintain strong relationships with existing clients and identify opportunities for repeat business, upselling, and cross-selling.
  
• Represent Uliza Events professionally in client meetings, networking events, exhibitions, conferences, and other business engagements.
  
• Meet and exceed assigned business development and revenue targets.
  
• Prepare regular reports on leads, pipeline, conversions, partnerships, sales activities, and revenue performance.
  

Requirements

Requirements

• 2–5 years of experience in business development, sales, partnerships, account management, or a related field.
  
• Proven ability to generate leads and convert prospects into paying clients.
  
• Experience in developing and managing business relationships.
  
• Strong understanding of the sales and business development cycle.
  
• Excellent communication, presentation, negotiation, and interpersonal skills.
  
• Strong written and spoken English.
  
• Ability to communicate professionally with both local and international clients.
  
• Experience using CRM systems and maintaining an organized sales pipeline.
  
• Strong commercial awareness and ability to identify revenue opportunities.
  
• Ability to conduct market research and identify potential international business partners.
  
• Self-driven, target-oriented, proactive, and highly organized.
  
• Ability to work independently while collaborating effectively with other departments.
  
• Willingness to travel locally or internationally when required.
  
• High level of integrity, professionalism, and accountability.
  

Key Performance Areas

The successful candidate will primarily be measured on:

• New business acquired
  
• Revenue generated
  
• Number and quality of qualified leads
  
• Conversion of prospects to clients
  
• Strategic partnerships developed
  
• Growth of international business
  
• Client retention and repeat business
  
• Sales pipeline development
  
• Achievement of assigned targets
  

Benefits

What We Offer

• KES 25,000 – 30,000 Net per Month
  
• Performance-driven working environment.
  
• Opportunity to develop business across Kenya and international markets.
  
• Exposure to international clients, partnerships, and business opportunities.
  
• Opportunity for career growth within Uliza Group.
  
• Entitled to bonus once you meet the set sales targets.
  

How to Apply

Interested candidates should send the following documents:

• Updated CV
  
• Cover Letter
  
• Recommendation Letter
  

Applications should be sent to hr@uliza.agency.

Only shortlisted candidates will be contacted.