Branch Manager – Mumbai | Plywood & Building Materials

About the Role

Saburi Ply is looking for an experienced and commercially driven Branch Manager – Mumbai to lead and grow the company's business operations across the Mumbai market.

The Branch Manager will have end-to-end responsibility for branch performance, including sales, revenue growth, dealer and distributor development, project business, collections, team management, market expansion and profitability.

The ideal candidate should preferably come from the plywood, laminates, MDF, veneer, building materials or allied interior products industry, with a strong understanding of the Mumbai market and an established network of dealers, distributors, architects, contractors and project stakeholders.

Key Responsibilities

1. Branch Business & P&L Management

• Take complete ownership of the Mumbai branch's business performance and profitability.
  
• Develop and execute the annual business plan for the Mumbai market.
  
• Drive revenue, volume, gross margin and contribution targets.
  
• Monitor branch expenses and ensure optimum utilization of resources.
  
• Identify new business opportunities and develop strategies for sustainable growth.
  
• Provide regular business reviews and performance updates to the management.
  

2. Sales & Revenue Growth

• Drive achievement of monthly, quarterly and annual sales targets.
  
• Develop and implement sales strategies based on market potential and business objectives.
  
• Strengthen existing business while aggressively developing new accounts and markets.
  
• Monitor territory-wise and salesperson-wise performance.
  
• Improve sales productivity, customer coverage and market penetration.
  
• Develop strategies for premium product penetration and improved product mix.
  

3. Dealer & Distributor Network

• Develop, appoint and manage dealers, distributors and channel partners across Mumbai and surrounding markets.
  
• Strengthen relationships with key channel partners and strategically important accounts.
  
• Identify gaps in market coverage and develop new territories.
  
• Monitor dealer performance, inventory, secondary sales and outstanding payments.
  
• Ensure healthy channel inventory and minimize slow-moving stock.
  
• Develop schemes and channel initiatives in coordination with the management.
  

4. Project & Institutional Business

• Drive business from large residential, commercial, hospitality and institutional projects.
  
• Build relationships with architects, interior designers, builders, contractors, developers and project consultants.
  
• Identify upcoming projects and ensure early engagement with key decision-makers.
  
• Develop and convert high-value project opportunities.
  
• Work closely with the project sales team to improve specification and conversion rates.
  

5. Team Leadership

• Lead, mentor and manage the Mumbai sales and branch team.
  
• Set clear individual and team targets.
  
• Conduct regular performance reviews and provide coaching.
  
• Build a high-performance sales culture focused on accountability and execution.
  
• Recruit and develop strong sales talent as the business expands.
  
• Ensure effective coordination between sales, logistics, finance, operations and management.
  

6. Collections & Credit Control

• Ensure timely collection of outstanding payments.
  
• Monitor customer credit limits and payment discipline.
  
• Work closely with the finance team to control receivables and overdue accounts.
  
• Take corrective action on delayed payments and high-risk accounts.
  
• Maintain a healthy DSO and working-capital cycle.
  

7. Market Intelligence

• Closely monitor competitors, pricing, product launches, schemes and market movements.
  
• Provide management with regular intelligence on the Mumbai plywood and interior products market.
  
• Identify emerging market segments and untapped business opportunities.
  
• Track changes in customer preferences and competitive positioning.
  

8. Strategic Market Expansion

• Develop a roadmap for Saburi Ply's growth and market penetration in Mumbai.
  
• Identify high-potential territories, customer segments and channel opportunities.
  
• Expand the company's presence among architects, designers, builders and key influencers.
  
• Develop strategic relationships with major customers and institutions.
  
• Establish Saburi Ply as a preferred brand within the target market.
  

Requirements

Candidate Profile

Essential Experience

• 12–18 years of overall sales/business development experience.
  
• Proven experience in branch management, regional sales or business leadership.
  
• Strong track record of achieving significant revenue and business growth.
  
• Experience managing sales teams and channel networks.
  
• Strong understanding of dealer/distributor-driven businesses.
  

Industry Preference

Candidates from the following industries will be preferred:

• Plywood
  
• Laminates
  
• MDF / HDF
  
• Veneer
  
• Wood products
  
• Building materials
  
• Interior products
  
• Architectural products
  
• Tiles / sanitaryware
  
• Furniture / modular interiors
  
• Other allied construction and interior-material industries
  

Candidates currently working with established plywood or building-material brands will be strongly preferred.

Mumbai Market Experience

The candidate should ideally have:

• Strong knowledge of the Mumbai and MMR market.
  
• Existing relationships with key dealers and distributors.
  
• Good understanding of the local building-material trade.
  
• Established network among architects, builders, contractors and project stakeholders.
  
• Experience handling a sizeable sales territory or branch.
  

Required Skills

• Strategic business planning
  
• P&L management
  
• Sales leadership
  
• Channel management
  
• Dealer & distributor development
  
• Project sales
  
• Key account management
  
• Negotiation
  
• Team building & leadership
  
• Collections & credit management
  
• Market expansion
  
• Business analytics
  
• Excellent communication and presentation skills
  
• Strong commercial acumen
  

Key Performance Indicators

The Branch Manager will be primarily responsible for:

• Branch revenue and profitability
  
• Achievement of annual sales targets
  
• Year-on-year business growth
  
• Dealer/distributor network expansion
  
• Project business growth
  
• New customer acquisition
  
• Product mix and premium product penetration
  
• Collection efficiency and receivables
  
• Team productivity and retention
  
• Market share and brand presence
  
• Overall Mumbai branch performance
  

Compensation

Depending on experience, current compensation, market exposure and demonstrated business performance.

Location: Mumbai, Maharashtra

Preferred Industry: Plywood / Building Materials / Interior Products