Performance Marketing Intern

Performance Marketing (80%)

• Build, launch and manage campaigns on Meta (Facebook, Instagram) and Google (Search, Performance Max, Shopping)
  
• Maintain account hygiene: negative keywords, audience exclusions, budget pacing, bid adjustments
  
• Plan and run structured A/B tests on creatives, copy, audiences and landing pages
  
• Brief and rotate ad creatives with the design team to minimize creative fatigue
  
• Track ROAS, CPA, CTR and conversion rate; flag problems the same day
  
• Maintain tracking: Meta Pixel and Conversions API, GA4, Google Tag Manager, UTMs
  
• Deliver a weekly performance report and a monthly review with recommendations
  
• Document every account and process in a shared playbook
  

Other Marketing Responsibilities (20%)

• Support email campaigns (setup, segmentation, QA)
  

• Help with social content, competitor ad monitoring and promotions
  

• Assist with in-store and event activations when needed
  

Requirements

• A genuine eagerness to learn performance marketing; no prior paid campaign experience required, we will train you
  
• A true gen ai native
  
• Comfort with numbers and spreadsheets (Excel or Google Sheets)
  
• Clear written English
  
• Eligible to undertake a paid internship in the UAE
  
• Any exposure to Meta or Google Ads (coursework, freelance, own project or certification)
  
• GA4 and Google Tag Manager experience
  
• E-commerce or D2C experience (Shopify a plus)
  
• Basic design skills (Canva, CapCut)
  
• Interest in pets or pet nutrition
  

Benefits

• Monthly stipend
  

• Structured training in paid media, then hands-on work on a live ad account
  

• Direct mentorship from the marketing lead
  

• Potential conversion to a full-time role based on performance