Lead Generation Executive

Overview

We are looking for a B2B SaaS Lead Generation Executive with 1–2 years of experience in outbound lead generation and international market prospecting. The role involves identifying and qualifying potential customers, executing multi-channel outreach through email, LinkedIn, and calls, and generating qualified meetings and sales opportunities for the Account Executive. The ideal candidate should be comfortable using modern prospecting, CRM, and AI tools and have a strong understanding of B2B SaaS sales processes.

Experience: 1–2 years

Mandatory Background

• 1–2 years of outbound lead generation in a B2B SaaS company.
  

• Experience targeting international markets (US, Europe, Middle East preferred).
  

Core Responsibilities

• Build targeted prospect lists using Apollo, LinkedIn Sales Navigator, and other prospecting tools.
  

• Execute cold email campaigns.
  

• Conduct LinkedIn outreach.
  

• Make cold calls where required.
  

• Qualify prospects based on ICP (Ideal Customer Profile).
  

• Book demos for the Account Executive.
  

• Maintain CRM hygiene and accurate lead records.
  

• Continuously improve messaging and outreach based on results.
  

Preferred Tools

• Apollo
  

• LinkedIn Sales Navigator
  

• Zoho CRM / HubSpot
  

• ChatGPT or other AI tools for personalisation
  

• Email sequencing platforms
  

KPIs

• Qualified prospects added to the pipeline.
  

• Cold emails sent.
  

• Email open and reply rates.
  

• Meetings/demos booked.
  

• SQLs (Sales Qualified Leads) generated.
  

• Pipeline value created.
  

What We Want

Someone who has consistently generated meetings through outbound prospecting—not someone who has only managed email campaigns or maintained CRM data.