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Letsignit

Letsignit

Business Development Representative EUROPE (BDR)

Marseille, FROp locatieVastFulltime

Geplaatst 28 okt 2026

Deze baan is geplaatst in het FR

Context : In a high-growth context, we are strengthening our sales team with a Business Development Representative EUROPE (BDR) role focused on intelligent prospecting and opportunity creation.
Our prospecting is not limited to pure cold outreach: it combines classic outbound, interest signals (inbound, marketing, product), and targeted research to engage the right accounts at the right time.
The goal is simple: generate qualified sales meetings for the closing teams.

Main Mission : As a BDR for the european market, you are responsible for creating new sales opportunities, from account identification to booking qualified meetings, using multi-channel and multi-sequence approaches.

Your Responsibilities :

1) Prospecting & Account Activation

  • Conduct multi-channel prospecting activities: cold calls, emails, LinkedIn

  • Leverage interest signals when available (inbound leads, marketing, product)

  • When signals are absent, identify relevant entry points through research

  • Target and contact B2B Mid-market accounts

  • Adapt the approach based on the prospect’s level of maturity

2) Research, Qualification & Meetings

  • Analyze accounts: challenges, organization, context

  • Identify and map the right contacts (decision-makers, influencers)

  • Effectively qualify needs and potential

  • Create value from the first interactions

  • Secure truly qualified sales meetings

  • Maintain a clear and predictable sales pipeline

3) Sequences, Messaging & Continuous Improvement

  • Build and execute multi-touch prospecting sequences

  • Adjust messages and angles according to accounts and contacts

  • Test and optimize scripts, sequences, and approaches

  • Share field feedback with Sales & Marketing teams

4) Sales Stack & Performance

  • Work with a modern sales stack : CRM, outreach tools, calling solutions, LinkedIn, chat, SaaS tools

  • Keep the CRM rigorously up to date

  • Track KPIs: activity, response rates, meetings, opportunities

  • Contribute to continuous improvement of sales processes

  • Fluent in english 

  • High coachability and willingess to learn

  • First experience in BDR is a plus

Pre-screening call with HR : general discussion on background, motivations, and expectations, verification of basic requirements for the role.

Interview with the manager : assessment of role fit, technical skills, and execution capabilities.

Second interview with the manager + practical exercise : deep dive on remaining points, problem-solving on concrete cases, mini-sequence, and call simulation to test operational skills.

Rolschets

Type baan

Fulltime

Email

afernandez@letsignit.com

Vereiste vaardigheden

Multi-Channel ProspectingB2B Mid-Market Account TargetingAccount Research and AnalysisLead and Opportunity QualificationDecision-Maker and Influencer MappingProspecting Sequence Design and ExecutionSales Messaging PersonalizationSales Script and Outreach OptimizationSales Pipeline ManagementCRM Management and Data HygieneSales KPI TrackingEnglish FluencyCross-Functional Sales and Marketing CollaborationCoachability and Continuous Learning

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