Key Responsibilities

Influencer Marketing

Identify and collaborate with relevant influencers (beauty, skincare, lifestyle).
Plan and execute influencer marketing campaigns.
Coordinate content, posting schedules, and approvals with influencers.
Track campaign performance (reach, engagement, leads).
Maintain influencer database and reports

Social Media Management

Manage Instagram and other social media platforms.
Plan and schedule posts, reels, and stories.
Write engaging captions and respond to comments and DMs.
Monitor insights and improve content performance.

Requirements

Minimum 2 years of experience in influencer marketing or social media marketing.
Good communication and negotiation skills.
Knowledge of Instagram trends and short-form video content.
Basic understanding of social media analytics.
Creative, organized, and execution-focused.

Required skills

Influencer identification and outreachInfluencer marketing campaign planning and executionInfluencer relationship and database managementContent coordination and approval workflowsSocial media platform management (Instagram & other channels)Social media content scheduling (posts, reels, stories)Short-form video content and Instagram trends knowledgeSocial media copywriting (engaging captions)Community management (responding to comments and DMs)Social media analytics and performance tracking (reach, engagement, leads)Campaign reporting and dashboardingCommunication and negotiation skillsOrganizational and execution-focused project management

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