Area Sales Manager

Job Responsibilities

Sales Management

• Develop and execute sales plans to meet or exceed the area’s revenue goals.

• Drive the promotion and sale of pathology lab services and diagnostic solutions.

• Identify and pursue new business opportunities in the healthcare and diagnostics sector.

Team Supervision

• Manage and guide the on-ground sales team to achieve individual and collective targets.

• Conduct regular training sessions to enhance product knowledge and sales skills.

• Monitor team performance, provide feedback, and implement corrective measures when needed.

Market Development

• Build strong relationships with key clients, including hospitals, clinics, and diagnostic centers.

• Conduct market analysis to identify trends, competition, and potential opportunities.

• Represent the company in local trade events and customer meetings to promote services.

Operational Excellence

• Ensure timely and accurate reporting of sales data and forecasts to the Regional Sales Manager.

• Coordinate with logistics and operations teams to ensure smooth service delivery to clients.

• Ensure adherence to company policies, pricing strategies, and regulatory requirements.

Customer Relationship Management

• Act as the primary point of contact for clients within the area, addressing their needs and concerns.

• Ensure high levels of customer satisfaction through proactive engagement and support.

Promotional Activity pre plan & Execution

• CME (Continuous Medical Education) pre plan inside different departments of hospital

• RTM (Round Table Meeting) plan & Execution with different departments of hospital

• Weekly CAMP inside local bodies.

Key Business Doctor (Most Seen List-MSL) update

• Addition of MSL, new Doctor (new Dr. addition)

Job Specification:

• Master’s degree in Business Administration, Marketing, or related field.

• At least 3–5 years of relevant experience in Sales & Marketing, preferably in the laboratory or healthcare sector.

• Experience in achieving sales targets and developing business within assigned areas.

• Good understanding of healthcare/laboratory products and services.

• Strong customer relationship and business development skills.

• Ability to identify new business opportunities and expand market reach.

• Good team coordination, communication, and negotiation skills.

• Strong target-oriented and problem-solving approach.

• Willingness to travel within the assigned area.

• Valid two-wheeler driving license is mandatory.