Content & Community Specialist

This is a remote position.

Own and manage Rayda’s day to day content across LinkedIn, Reddit, and other priority channels.

Research topics across IT operations, global infrastructure, enterprise technology, and emerging industry trends to identify relevant content opportunities.

Create clear, engaging content that educates audiences, challenges conventional thinking, and simplifies complex technical ideas.

Develop a range of content including thought leadership, educational content, customer stories, campaign content, and industry insights.

Build and strengthen Rayda’s presence in relevant online communities, particularly Reddit and practitioner focused communities.

Monitor conversations, questions, and challenges within our target audience and turn these insights into valuable content opportunities.

Collaborate closely with the Designer and Demand Generation Specialist to develop and execute content and campaigns.

Repurpose and adapt content across different formats and channels while maintaining a consistent message and point of view.

Create useful, discoverable content that supports SEO and improves Rayda’s visibility across search engines and emerging AI search and answer engines.

Monitor content and community performance, identify what is working, and continuously improve Rayda’s content strategy and execution.

Requirements

4+ years of experience in content, social media, community, communications, or a related role.

Strong writing and editing skills, with the ability to make complex or technical ideas clear, engaging, and easy to understand.

Experience creating content for professional, B2B, technology, or industry focused audiences.

Experience working across LinkedIn, Reddit, and other relevant digital and online communities.

Strong research, storytelling, and content development skills.

A working understanding of SEO, content discoverability, and how audiences find and consume information online.

Genuine curiosity about technology, AI, IT operations, and emerging trends in digital information discovery.

Ability to work independently, move quickly, take ownership, and turn ideas and insights into high quality execution.