LM-Perfil Business Analyst CDP

BUSCAMOS: LM-Perfil Business Analyst CDP

RESPONSIBILITIES & TASKS :

Key responsibilities

• • Designed and developed data pipelines to integrate multiple customer touchpoints. • Established data governance and data quality processes.
  
• • Enabled accurate, reliable and actionable customer insights.
  
• • Supported product teams in requirements gathering and definition.
  
• • Aligned CDP capabilities with business objectives.
  
• • Enabled customer engagement and loyalty campaign use cases.
  
• • Supported personalized merchandising initiatives at store level.
  
• • Collaborated with cross-functional teams including IT, Marketing, Product and Retail Operations. • Ensured successful adoption and scalability of the platform.
  

Context

• • International project environment.
  
• • Strong communication and stakeholder management skills required.
  
• • End-to-end product lifecycle involvement across Customer, Loyalty and In-Store Micromerchandising domains.
  

Technical skills

• • Requirements Analysis - Expert - Mandatory.
  
• • Business Process Modeling - Proficient - Mandatory. • Testing & Validation - Expert - Mandatory.
  
• • Data Analysis - Competent - Important.
  

Languages

• • English - Professional level - Mandatory. • French (Written) - Desired.
  

Project experience

• • Led the onboarding of a Customer Data Platform (CDP).
  
• • Designed and implemented data ingestion and integration flows.
  
• • Ensured a unified and consistent view of customer information across multiple sources. • Managed activities across the full product development lifecycle.
  
• • Covered Customer, Loyalty and In-Store Micromerchandising domains.
  

Project outcomes

• • Delivered a centralized and reliable source of customer data.
  
• • Enhanced personalization strategies across the organization.
  
• • Optimized loyalty programs and customer engagement initiatives. • Enabled data-driven decision making.
  
• • Improved accessibility and consistency of customer information.
  

WE OFFER:

• Full-time Freelance contract
  
• Rate: €240 per day + VAT (according to the experience provided)
  
• Long-Term Project
  
• Location: Spain – Hybrid (Madrid 1 day per week)
  
• Desired start date: ASAP