Performance Marketing Executive

Performance Marketing Executive

Location: Jabalpur, Madhya Pradesh
Experience: 3–5 Years

Requirements

Key Responsibilities

• Plan and manage paid campaigns across Google Ads, Meta Ads, and other digital platforms.
  
• Monitor CPC, CPM, CTR, CPL, ROAS, conversions, and overall campaign performance.
  
• Generate quality leads and optimize campaigns to achieve business targets.
  
• Conduct keyword research, audience targeting, A/B testing, and campaign optimization.
  
• Prepare daily/weekly performance reports and provide actionable insights.
  
• Coordinate with the creative and content team for ad creatives and campaigns.
  
• Manage campaign budgets and ensure efficient utilization.
  
• Stay updated with digital advertising trends and platform changes.
  

Benefits

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
  
• 1–3 years of experience in Performance/Digital Marketing.
  
• Hands-on knowledge of Google Ads, Meta Ads, Google Analytics/GA4.
  
• Strong analytical and reporting skills.
  
• Good communication and problem-solving abilities.
  
• Experience in lead generation and conversion optimization is preferred.