Assistant/Deputy Brand Manager

Duties & Responsibilities

• Contribute to brand ideation and planning for campaigns and new product development.

• Support the execution of brand campaigns, activations, and promotions.

• Coordinate bar activations, on-ground events, and consumer programs.

• Work with creative, digital, and activation agencies from briefing to delivery.

• Conduct market visits to monitor execution quality and gather insights.

• Track competition, market trends, and consumer feedback.

• Convert brand activities into clear, quantifiable reports and presentations.

• Ensure brand guidelines and regulatory compliance are followed.

Qualifications & Skills

• MBA with a major in Marketing or equivalent.

• 3 years of experience in the liquor/beverage/FMCG industry.

• Strong skills in marketing strategy, planning, and campaign management.

• Proficiency in market research, trend analysis, and data-driven decision-making.

• Knowledge of branding, advertising, and promotional activities.

• Strong communication, collaboration, vendor management, and budget management skills.

• Open to travel.