We are looking for a dynamic and presentable Female Marketing Executive to promote our brand and products in the market by building strong relationships with Architects, Interior Designers, Contractors, Builders, and Key Influencers. This is a field-based role involving regular client visits and market development activities. Candidates from the plywood or building materials industry will be preferred.

Key Responsibilities

Architect & Interior Designer Engagement

• Regularly visit Architects, Interior Designers, Consultants, and Specifiers to promote company products.
  
• Develop and maintain strong professional relationships with influencers in the construction and interior industry.
  
• Generate product specifications and recommendations from architects and designers.
  

Brand Promotion & Market Development

• Increase brand visibility and awareness in the assigned territory.
  
• Conduct product presentations, demonstrations, and sampling activities.
  
• Organize architect meets, dealer events, product launches, and promotional activities.
  

Project Tracking

• Identify upcoming residential, commercial, and institutional projects.
  
• Track ongoing projects and coordinate with the sales team for business conversion.
  
• Maintain a database of architects, designers, builders, and project consultants.
  

Market Intelligence

• Gather information regarding competitor activities, product launches, pricing, and market trends.
  
• Provide regular market feedback and customer insights to management.
  

Relationship Management

• Ensure regular follow-up with architects and influencers.
  
• Address queries related to products and applications.
  
• Build long-term relationships that contribute to specification and project business.
  

Reporting & MIS

• Submit daily visit reports and weekly activity reports.
  
• Maintain records of meetings, project updates, and lead generation activities.
  
• Achieve monthly targets related to influencer engagement and project generation.
  

Requirements

Desired Candidate Profile

Qualification

• Graduate in any discipline.
  
• Diploma or Degree in Marketing preferred.
  

Experience

• INTERESTED FRESHERS ARE ALSO WELCOME
  
• 1 to 3 years of experience in Marketing, Specification Sales, Architect Sales, or Business Development.
  
• Experience in Plywood, Laminates, MDF, Decorative Surfaces, Building Materials, Paints, Sanitary ware, Tiles, or Interior Products preferred.
  

Skills Required

• Excellent Communication and Presentation Skills
  
• Relationship Building
  
• Influencer Management
  
• Project Tracking
  
• Market Development
  
• Negotiation Skills
  
• MS Office & Reporting
  
• Self-motivated and Target-Oriented
  

Additional Requirements

• Must be comfortable with extensive fieldwork and daily market visits.
  
• Should possess a valid driving license and be willing to travel within the assigned territory.
  
• Candidate must have a professional and confident personality with strong networking abilities.
  

Key Performance Indicators (KPIs)

• Number of Architect/Designer Visits
  
• New Influencer Registrations
  
• Project Leads Generated
  
• Product Specifications Achieved
  
• Brand Promotion Activities Conducted
  
• Business Generated Through Influencer Network
  

Benefits

Note:

This is a field marketing role and not an office-based position. Candidates should be willing to spend the majority of their time in the market meeting architects, interior designers, builders, and project stakeholders.